Category: Learning Zone

Making machine translation work for us – part 1

Making machine translation work for us – part 1

It seems machine translation is not only a big trend in the translation industry, but it’s become something of a buzzword outside of the industry, too. Machine translation is not a new phenomenon; for decades, academic researchers have been looking into the possibility of using a machine to translate one language into another without human intervention.

Read full article! Stay tuned for the other parts!

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All About Transcreation

All About Transcreation

Transcreation ensures that your translated message matches the same marketing message as your original, but tailored for your target market.

You need to think carefully about your target audience and brief us on the brand message you are trying to put across to your customer. Read full article.

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The Logic of Localizing into African Languages [Podcast]

The Logic of Localizing into African Languages [Podcast]

How do you meet the demands for localized content on a continent where somewhere between 1,000 and 2,000 languages are spoken, particularly when many of these languages have no established writing system?

In this Podcast you’ll hear:

  • An overview of the most widely spoken languages in Africa
  • What companies need to know about African language localization
  • Differences between the written language and what people actually speak
  • Why many Africans speak one language at home and another at work
  • The role of the African lingua francas: Swahili, English, and French

Listen to the Podcast!

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A Gentle Introduction to Neural Machine Translation

A Gentle Introduction to Neural Machine Translation

Automatic or machine translation is perhaps one of the most challenging artificial intelligence tasks given the fluidity of human language. Classically, rule-based systems were used for this task, which were replaced in the 1990s with statistical methods. More recently, deep neural network models achieve state-of-the-art results in a field that is aptly named neural machine translation. Read Full Article.

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