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Acrolinx: Content Quality Control

Acrolinx: Content Quality Control

Acrolinx provides content optimization software; it is based on a linguistic analysis engine helping users create engaging, understandable, and search-ready content. Acrolinx offers a client-server architecture that analyzes content to give users feedback and metrics on content quality, including:
• Keyword usage to ensure your content can be found
• Overused, underused and misused keywords
• Technical terminology and branding violations
• Safety or compliance issues arising from misleading or obsolete terminology
• Spelling and grammatical errors
• Missing words
• Jargon
• Overly long or complicated sentences
• Style violations such as passive voice and use of pronouns
• Tone of voice such as how to address your customers and avoid jargon
• Difficult phrases to translate (such as English words that end in “ing”)

Acrolinx aims at achieving the following benefits:

Internal Process Improvements
• 5%-10% cost benefit in authoring
• 50%-75% cost benefit in editing
• 10%-25% cost benefit in translation

Customer-Facing Improvements
• 20% increase in web traffic
• 10%-25% improvement in readability
• Higher revenue & customer satisfaction

Acrolinx packages include:
• Acrolinx Best Practice Writing Standards (spelling and rules for grammar and style that address readability and translatability)
• English for Non-native Writers (helps with word confusion, word order, article usage, agreement and hyphenation)
• ASD-STE100 (Simplified Technical English for the aerospace and defense industry)
• Global English (Acrolinx Best Practice Writing Standards with enhancements for cultural neutrality)
• Standard Technical German
• Standard Technical Japanese

Acrolinx allows enforcing brands, terminology, and keywords through capabilities that support the entire lifecycle:
• Recognition of grammatical inflections and complex variants of terms
• Validation to ensure consistent presentation of units and measures
• Shared, centralized management and storage of all terms, including related definitions, translations, web links and images
• Web-based management to validate terms, make changes across multiple terms, and create links between preferred and deprecated terms
• Web-based form for users to submit new terms • Term browser with search and filtering features • Import and export of terminology in OLIF, XML, MTF, TBX and CSV

Other key features include:
• Dashboard: web-based interface to configure style guidelines, terminology, and user roles
• Reporting: standard and custom reports to measure and control the results of your Acrolinx system
• SDKs: development tool for integrating Acrolinx into other applications

Acrolinx plugs into your authoring tool and after you press the “Check” button, Acrolinx provides feedback on a wide range of language issues. Acrolinx works with many different kinds of authoring tools:

• Windows applications
◦ Adobe FrameMaker
◦ Adobe InDesign
◦ IBM Lotus Notes
◦ JustSystems XMetaL
◦ Microsoft PowerPoint
◦ Microsoft Word
◦ PTC Arbortext Editor
◦ Serna XML Editor

Browser-based applications
◦ Adobe CQ
◦ CKEditor
◦ TinyMCE

Cross-platform (Mac and Windows) applications
◦ XML Editor
◦ Eclipse

Getting Started:
* You can learn more about Acrolinx features by watching videos at: http://www.youtube.com/user/acrolinxIQ/videos
* To get started with Acrolinx, you have to contact them at www.acrolinx.com for more information.

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